Anita Robbins is the kind of realtor that people trust instantly—not because she’s loud or flashy, but because she listens. As a solo agent, she guides her clients through every step of buying or selling real estate with confidence and care. Her ability to communicate clearly, follow through on her word, and make people feel at ease is exactly what sets her apart, and it’s what made this realtor branding session SO special to capture! I had the best time with her, and I’m excited to share it with you!
Anita reached out for this branding session after realizing she hadn’t had the time to focus on marketing herself the way she wanted. Like many business owners, she had been pouring so much of her energy into her clients that things like updated photos and content for future clients had taken a backseat. She was ready to change that! She wanted a set of branding images that truly represented her and the way she works with her clients!
We aimed for a vibe that was relaxed yet professional, approachable but polished. Anita’s warm and down-to-earth personality were the highlight of this shoot, and we planned everything around making sure those qualities really came through in her photos.
We made sure to capture Anita in a variety of looks and settings that reflected the many ways she shows up in her business. She brought multiple outfits, all of which made her stand out beautifully, and we moved through different areas of the home to get a mix of shots.
We included a blend of formal and lifestyle images to give her a mix to choose from for social media, newsletters, advertising, and everything in between. Some photos featured her phone or inspirational books as props, while others were candid and relaxed. These aren’t JUST pretty pictures (because they are definitely pretty)—they are brand assets that she’ll be able to use again and again and again!
For someone like Anita, whose business relies so heavily on relationships, consistency matters. Clients want to see a familiar face. They want to feel like they already know the person who’s going to help them navigate one of the biggest decisions of their lives. This realtor branding session gave her the tools to show up confidently and professionally across every platform, while still feeling like herself.
The amazing thing about branding sessions is that ALL businesses can benefit from them! Regardless of what industry you’re in, your business will be better off after your session! If you’ve been putting off updating your own brand visuals, take this as your sign! You don’t have to be “more ready” than you are now—you just have to be YOU! Let’s chat about how we can create branding images that tell your story!