When it comes to bridal hairstyling, Whitney Ray, owner of WB Upstyles, is all about incorporating boho braids and flowers that make every bride feel ethereal. Not only is she an expert at creating stunning bridal looks, but Whitney also educates other hairstylists on her bridal hair techniques! When Whitney reached out to me for a bridal hairstylist branding session, I couldn’t wait to capture the artistry and elegance of her brand!
Capturing Whitney’s Brand
We shot Whitney’s bridal hairstylist branding session in her salon studio—the very place where she brings each of her brides’ visions to life! Our goal was to align every detail of this bridal hairstylist branding session with the emotions behind her business: ethereal, beautifying, and educational. From the soft, natural lighting in her studio to the intentionally-chosen props, we made sure the images felt authentic to her style and purpose!
Incorporating Thoughtful Details & Props In Our Branding Session
To bring Whitney’s brand to life in the session, we wanted to incorporate elements that highlighted both her creative talent and educational expertise. Florals and hair accessories helped us showcase her signature boho aesthetic. We also included hair extensions, tools, and products to capture the full scope of her work.
Making Magic Happen
One of the most important aspects of Whitney’s bridal hairstylist branding session was capturing her in action! We were able to get some shots of her styling a model’s hair, showcasing the intricate braids and soft, romantic touches that define her work. The model, Kylie Ryan, who also happens to be one of my branding session clients, is the talented makeup artist who did Whitney’s makeup for the shoot! These behind-the-scenes images will help Whitney show brides and fellow hairstylists exactly what goes into creating her signature looks!
Using Whitney’s Branding Photos
Branding photos are an essential tool for hairstylists, and there are SO many ways they can be used! Whitney plans to feature hers on her Instagram, Pinterest, Facebook, TikTok, and YouTube. From updated headshots and behind-the-scenes content to introduction posts and website updates, these images from her bridal hairstylist branding session will allow Whitney to connect with both brides and fellow stylists in an authentic and meaningful way!
Whitney’s Take On Our Session
Whitney was kind enough to share her thoughts on working with me:
“I loved how my images came out!! Kelsey is the kindest and is such a joy to work with! She is so thorough with the process and made me feel so comfortable and confident! She knew exactly what kind of images to capture of my brand and had some great ideas!! Thank you, Kelsey! I will recommend you to anyone I know who needs a branding session!”
Reading this absolutely made my day—my goal is to make my clients feel confident and understood in their branding sessions! I ALWAYS strive to provide the best experience possible for all of my branding session clients!
The Power of a Branding Session
Whether you’re a hairstylist like Whitney or a business owner in another industry, a branding session is so much more than headshots—it tells the story of your brand, sets you apart, and captures the experience you offer.
If you’re looking to elevate your brand with a branding session, let’s chat about how we can make it happen! I’d love to help you showcase your unique style and passion as a business owner!